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Finding
a good affiliate program can be sometimes daunting and overwhelming task, but
it doesnt have to be. Luckily the web is filled with excellent resources for identifying
the best affiliate programs. Here are a few tips for finding your dream program:
1.
Ask the Experts
Expert affiliate marketers are readily available on many
industry forums, including affcommunity.com. These forums feature not only the
latest information on affiliate marketing, but also tips on which programs to
join and how to promote them effectively.
2. Learn the Lingo
Affiliate
programs have their own lingo for breaking down what you will be paid, when and
how. A quick guide is below:
CPA Cost per acquisition, pays when a customer
is acquired. CPM Cost per impression, pays based on the number of impressions
from banners. CPC Cost per click, pays every time a person clicks on the link. %
- revenue share, pays based on a percentage of revenue from each sale. Threshold
Minimum commission needed for a check to be cut.
Each type has its benefits
depending on how much effort you want to put into promotion.
3. Poll Your
Traffic
After all, your visitors will ultimately dictate your success with
an affiliate program. Be sure to get a pulse for what they like and provide products
and services that match those needs. If you have a way to communicate users (newsletter,
forums, etc. ) ask them what things interest them. You can also check your web
stats to see what keyphrases are most popular.
4. Find a Great Resource
Just
because a program is listed as the best doesnt mean that it is. Find a directory
resource that only lists quality, legitimate programs, such as affiliateprograms.com.
Most directories only list the owners 2nd tier programs, which make them money
when you click to sign-up. There is no guarantee that it will produce or that
you wont get scammed.
Making the leap from web spectator to business promoter
is an important business decision. Think of every program you join as a mutual
partnership. The support and services your affiliate program can offer is a huge
part of your success. Shanon
Lewis is a web marketing specialist with over 7 years of search engine placement,
e-mail marketing and affiliate management experience. She is part of the expert
team at affiliateprograms.com,
the premiere affiliate programs directory online. |